Course Overview:
- Course Type : Online Live Delivery
- Duration : 96 hours of Lectures + 4 hours of Capstone Presentation (8 Months)
- Total Lectures : 30+ Lectures
- Skill Level Assessments : Quizzes, Assignments, Capstone Presentation
- Certificate : Yes
Overall Scope of the Course:
- Comprehensive training on the roles, responsibilities, and essential skills of a Product Manager, including influencing without authority and fostering a PM mindset.
- In-depth coverage of market analysis and customer research methodologies to effectively segment markets, conduct customer interviews, and apply research techniques.
- Advanced strategies in competitive analysis and product strategy development, including SWOT analysis, Ansoff Matrix, and Blue Ocean Strategy for market differentiation.
- Detailed exploration of product vision and mission crafting, strategic alignment with organizational goals, and communication of vision to stakeholders.
- Extensive focus on the application of design thinking, agile methodologies such as Scrum and Kanban, and UX design principles to optimize product development and launch processes.
Prerequisites:
- Any latest processor (i3/i5/i7) with 2.0GHz clock speed and RAM 4GB
(required), 8GB(recommended)
Outcome Expected:
- Enhance strategic thinking skills to enable effective decision-making and ensure long-term success in product management.
- Adopt a customer-centric approach, emphasizing user experience to maximize product success and customer satisfaction.
- Master agile methodologies and lean principles to elevate your product development capabilities.
- Gain proficiency in data-driven decision-making to optimize product performance and make informed strategic choices.
- Boost creative processes by leveraging generative AI tools for effective brainstorming and innovative idea generation.
Target Audience:
- Working professionals from corporate
- Mid-career professionals transitioning roles.
- Current product managers seeking skill enhancement.
- Executives, entrepreneurs mastering product strategy.
- Aspiring product managers and recent graduates.
- Industry professionals from diverse sectors.
Key Features:
- Campus immersion
- Capstone project
- Hands-on learning
- Career assistance
- Industry expert lectures
- Networking opportunities
- E&ICT Academy, IITK Certification
- Learning the latest tools and frameworks
- Quick query resolution
- Continuous learning support
